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Foro Alfa

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  Hi everyone! today, I want to speak you about "ForoAlfa": a webpage platform community about design in spanish. On this web page you can find a lot of articles made by experts, about different areas of design, with the main purpose of build discussion arround the discipline.  

Resultado de imagen para norberto chaves

One of my favourite experts on this page is Norberto Chaves: an argentinian communication specialist based in Spain, also theorist, teacher, and corporative identity expert, he has wrote many books like "La imagen Corporativa", "El diseño invisible", "El oficio de diseñar" among others. 
If you are interested in branding, Norberto Chaves is an author that you will should read! 

Other interesting although I think controversial author on the ForoAlfa's page is Luciano Cassisi, He has published articles like "Marcas y significados del color", in it article He speaks about the really utility of colors in Brands, refuting the color psychology theory, He say that the only purpose of color in brands is principally its quality to make different of the other marks, anyway is a very interesting perspective for consider. 

In conclution ForoAlfa is a very informative web page if you want know more about design!




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